Tuesday, May 6, 2008

House product lines

Electrolux products are appliances with a very sleek appeal.Very professionally designed in all areas of their identity as consumers have watched Electrolux develop over time with changing technologies they have been at the forefront of appliance design. With there modern promotion and image I think that is why they have a large audience appeal and striving for that edgy look is hard to maintain over all products.

Dynomighty Design-Tyvek wallets
Tyvek wallets are made from tyvek which has texture like paper and as thin as paper but it does not tear,it is actually long plastic fibres wooven together so as you use it the wallet does not go out of shape. Obviously tyvek is not a common material so these wallets are marketed as very unique and the patterns are also very unusual like a postmodern genre.I really enjoy the designs,the ingenuity of the products and the portrayal of them as new market items.


Bloominglites unique lighting-
The photographs of the designs for lights are quite organic and different which draws viewers into the website,however this is the greatest appeal,it is bland, does not have alot of information or even photograhs themselves which there should be more for advertising. Including all the designs themselves being very natural they are not portrayed as a decorative company in all other aspects of their contact with the public except images.

TupperwareThis household company is 60 years old and is slowly trying to include its new products into their image however when someone thinks of tupperware obviously the first thing that comes to mind is the regular,original designs of light pastals and plastic. This was a new innovation of preserving foods longer in an air tight seal. Since Tupperware was asuch a hit in the 50s the company doesnt seem to change that much with a quite plain logo and not a very exciting style of presentation.The new products are nice and modern in colour and shape also materials yet they seem to be at the back of their identity not the front.




Sony Ericcson
Sony Ericcson is a very well known brand especially in the household,with producing new means of technology such as a larger percentage of gold within their computer components helps conductivity. The logo pretty much sums up the company with an interesting circle,deep colour and a 3d effect which is not bland or boring especially for the media they are in that develops constantly.This attracts viewers and in Rohans designs thats something I wish to achieve,interestingness.

Westinghouse-This is another old company that has dominated the kitchen in the western world for years. They are a very family orientated identity,probably because the home and kitchen is a relaxing,comfortable family place.Sticking to their original logo still there is a dependability in the products due to how long they have been around and still today developing modern products and needs of consumers.Their perspective of range is a great seller,by showing the public this they become a brand,more advertising of Rohans projects would help knowledge.


Quote-hourly rate of $60 ph

Process Hours Cost amount
Research 4 240
Sketches/Concepts 3 180
Computer Design logos 5 300
Bussiness card 3 180
Letterhead 3 180
Brochure 8 480
3D mock up for Booth 13 780
3pg Website mock up 3 180
Blogging 2 120
Full Identity 44 2640

Process Time
Research 4th May
Sketches 8th May
Logo design/Computer 9th-10th May
Bussiness Card 12th May
Letterhead 14th May
Consultation 15th May
Brochure 16th-18th May
3D Booth 19th-21st May
3pg Website 26th May
Consultation 28th May
Blogging 8th May-6th June
Full Identity 6th June

























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