Excercise 5 Doll shop

This exercise was really good for my improvement in text layout. I concentrated on alignment yet also experimenting in odd places using space. A big decision I think would be between having the image background white or inversed into black.As both have differernt resolutions I think they both work with the images.

These three sets of fonts are all in themselves quite quirky, I think as a brand logotype in the youth fashion industry needs to stand out from the rest. Font makes the brand recognisable and these fonts would achieve this.